- •Contents
- •Preface
- •Part I. Print media Unit 1 mass media: general notion
- •Control Questions
- •Practical Tasks
- •It’s wrong to portray fathers as domestic incompetents – but women still
- •Unit 2 newspaper headlines and their linguistic peculiarities
- •Control Questions
- •Practical Tasks
- •Unit 3 lexical features of newspaper articles
- •Names of some organisations, establishments, parties
- •Abbreviations
- •Acronyms
- •Neologisms
- •Colloquial words
- •Shortened words
- •Control Questions
- •Practical Tasks
- •Former Mandela Fund Official Says Model Gave Him Diamonds
- •The International Herald Tribune, August 6, 2010
- •A. Too many clichés, at the end of the day
- •B. Social class affects white pupils’ exam results more than those of ethnic minorities – study
- •C. Blair’s job was done by 1997: to numb Labour, and to enshrine Thatcherism
- •In Downing Street, Blair never fulfilled his early promise and let Brown in.
- •Question time in Oldham Data profiling is helping Oldham police analyse the work of its community support officers
- •Airport and station get walk-in nhs centres
- •People's peers take back seat in the Lords
- •Not off to uni? What an excellent idea...
- •VIII Welsh Assembly launches £44m learning grants
- •4. Three men jailed for rape in Oxford after victim sees film on mobile.
- •Unit 4 grammatical and syntactical properties of newspaper articles
- •Control Questions
- •Practical Tasks
- •Cronyism alert on plan for more people’s peers
- •Revealed: Queen’s dismay at Blair legacy
- •Victim / radiation / in £50m drugs / cancer / is denied
- •Unit 5 feature articles: essence, structure, lexical means, stylictic properties
- •Control Questions
- •Practical Tasks Task 1. Read Article a and comment on its genre. What sphere of public life does it reflect? a. After 40 years, the terrorists turn to politics
- •In the East Belfast Mission hall, the uvf, uda and Red Hand Commando announced they had put weapons “beyond use”
- •С. A slice of Middle England Ruaridh Nicoll journeys in search of the perfect pork pie and finds himself seduced by the olde worlde charms of... Leicestershire
- •D. Gordon Brown: There is life after No 10
- •In his first major interview since losing the election, the former Prime Minister tells Christina Patterson why he’s thriving as a constituency mp – and happily living without the trappings of power
- •Unit 6 analytical genres of print media: editorial, op-ed, column, lte
- •I. Editorial
- •III. Сolumn
- •IV. Letters to the editor
- •Control Questions
- •Practical Tasks
- •How Not to Fight Colds
- •The New York Times, October 4, 2010
- •Clean and Open American Elections
- •It’s our class, not our colour, that screws us up
- •Task 12. Read the two ltEs below. What motive was behind writing those letters?
- •I. Giving an Edge to Children of Alumni
- •The New York Times, October 4, 2010
- •II. Childhood misery
- •Task 13. Read the two letters again, and observe the difference between them. What arguments does the author of first letter put forward to drive his message across?
- •Unit 7 print media: revision
- •Task 3. Read the article below and define its genre. What are the constituent parts of the text? House prices: Heading south
- •I was a terrible teenage drinker – I couldn't get hold of alcohol How do young people drink so much today? And how do they get served, asks Michael Deacon
- •Task 7. Read the article below and say what genre it is. Translate the italicised words and word combinations, analyse them. Twitter: Bad sports
- •Test 1. Print media
- •Variants 1-16.
- •Part II. Broadcast media Unit 8 learning to understand broadcast media texts
- •Control Questions
- •Practical Tasks
- •Unit 9 learning to differentiate broadcast media news and analytical genres
- •The press conference and the statement are an integral part of the live reporting and are not accompanied by the news presenter’s comments.
- •Fragments of the press-conference, the statement, as well as the parliamentary debate could be quoted in the video brief news, the report and the commentary that are part of the news bulletin.
- •Control Questions
- •Practical Tasks
- •Audio Track 6
- •Audio Track 7
- •Bonfire of the quangos? It’s more like a barbecue: Despite all the fanfare, just 29 will be completely abolished
- •Control Questions
- •Practical Tasks
- •A shot in the arm – поиск наркотика; стимул (перен.) a soft touch – обходительный человек; pie in the sky – журавль в небе, пустые посулы
- •He wants the Scottish government to give a shot in the arm to the tourist industry (Sky News)
- •A flop – unsuccessful film or play gazumping – cheating a potential buyer of a house
- •Nifty – very good or attractive (nifty fifties – «золотой возраст»)
- •Some examples of former slang words to booze – to drink alcohol
- •Control Questions
- •Practical Tasks
- •Unit 12 stylistic and syntactical peculiarities of broadcast media discourse
- •Control Questions
- •Control Questions
- •Practical Tasks
- •Hungarians battle to hold back toxic sludge spill from Danube
- •Vessel mishap
- •Test 2. Lexical and syntactical propertires of broadcast media discourse
- •Variants 1-16.
- •In class:
- •In class:
- •Unit 13 grammatical properties of broadcast media discourse
- •Control Questions
- •Practical Tasks
- •Uk’s official economic growth estimates revised down
- •Austerity won’t trigger double-dip recession, economists say
- •Ireland’s economic outlook worsens
- •Ireland’s economic outlook worsened on Monday as the country’s central bank
- •Unit 14 learning to work with broadcast media texts
- •Sun turns its back on Labour after 12 years of support
- •General election 2010: did it really happen?
- •The coalition government: Sweetening the pill
- •Test 3. Morphological properties of broadcast media discourse
- •Variants 1-16.
- •In class:
- •Unit 15 regional accents of british broadcast media (scottish, welsh, irish)
- •Control Questions
- •Practical Tasks
- •Unit 16 broadcast media: revision
- •Murder rate at lowest for 20 years
- •Rogue Trader at Société Générale Gets Jail Term
- •The Guardian, October 5, 2010 Task 9. Find special terms in the second half of the material (they are not marked). Read the piece again, find clichés and idioms in it.
- •Task 38. Read the article below and say what crime is reflected in it. What are its underlying reasons?
- •Sham marriages on “unprecedented scale”
- •Final test on mass media discourse
- •Variants 1-16.
- •In class:
- •In class:
- •References
- •Учимся понимать и интерпретировать медийные тексты на английском языке
Unit 16 broadcast media: revision
Task 1. Read the following material and study the names of the most widespread crimes in Britain. Translate the italicised words into Russian.
Murder rate at lowest for 20 years
• Overall rate in England and Wales remains stable
• Burglary, fraud and shoplifting all rise
Alan Travis
The murder rate in England and Wales has fallen to its lowest level in 20 years, with 648 homicides recorded in 2008-09 – 136 fewer than the year before. Home Office statisticians said the drop was “not a blip”. Annual crime figures published yesterday show the number of murders and manslaughters and infanticides fell to a level not seen since 1989. Attempted murders also fell by 7 % last year.
The crime figures also show that the recession has so far had a less than expected impact on the underlying crime rate, although domestic burglary has risen by 1 % in the past year, fraud has risen by 5 % and shoplifting has increased by 10 %.
But the overall crime rate in England and Wales in the 12 months to March 2009 is officially declared to have remained stable with an estimated 10.7m offences as measured by the British Crime Survey (BCS). Crime in England and Wales actually fell by 5 % according to the less reliable police-recorded crime figures.
Some individual categories of crime, such as credit card and online fraud are showing increases. But an apparent 25 % surge in personal thefts, including pickpocketing and “stealth” theft.
Overall violent crime was reported to have remained stable by the BCS. Violence against the person involving injury fell by 7 %.
There was a significant further fall in gun crime with the number of incidents involving a firearm down by 17 % . The number of fatal shootings also fell.
The Home Office chief statistician, David Blunt, said there was little change, however recorded, in overall levels of knife crime. This is despite recent government claims to have made progress in the most-affected areas. The number of fatal stabbings has fallen in the past but attempted murders involving a knife were up. Robberies involving knives were down 2 %.
Credit card fraud, particularly involving online shopping transactions, continues to rise. The annual crime figures also show sex offences fell, but within that figure rapes of women increased.
Public confidence in the police and local councils to tackle antisocial behaviour appears to have increased.
This is the last annual set of crime figures to be published before the general election.
The Guardian, July 16, 2009
Task 2. Find infinitive constructions in the article, write them down. Translate the sentences into Russian.
Task 3. Listen to Audio Tracks 18 and 19 and transcribe them. What genre are they?
Task 4. What offences, mentioned in Tracks 18 and 19, are not listed in the article above?
What are the realia in Audio Tracks 18 and 19?
Task 5. Watch Video 54 and get its idea.
What is a rogue trader and a hedge fund?
Write down the legal terms that you came across in the material.
Task 6. Watch Video 54 again, restore its transcript. Below goes its grid.
The lead:
1. He’s been … of collapse.
2. A court in Paris … be punished.
3. He’s always … was doing.
4. Prosecutors are …
The report:
1. Four … of the rules.
2. Accused of … faked hedge transactions.
3. But his … was not unusual.
4. According to the … madder bets.
5. As long as … cared.
6. For some, … modern banking.
7. Jérôme Kerviel …
Task 7. What grammatical construction did you came across while working with the material? What financial terms are there in the piece?
Task 8. Study the italicised terms, read the article below and get its essence.
What new information does the article carry compared with Video 54?