- •М инистерство образования и науки Российской Федерации южно-уральский государственный университет
- •Unit 1. Personality
- •1.1. Vocabulary
- •1.2. Exercises
- •1. Translate into English using new vocabulary.
- •2. Translate the following quotations and comment upon them.
- •3. Role-play "a Formal Gathering".
- •Unit 2. Travel
- •1.1. Vocabulary
- •Inoculations
- •Inevitable
- •2.2. Exercises
- •1. Translate the following from Russian into English
- •2. Translate the following quotations and comment upon them.
- •3. Split into pairs and act out the following situation.
- •Unit 3. Work
- •3.2. Exercises
- •1. Translate the following from Russian into English
- •2. Translate the following quotations and comment upon them.
- •3. Role-play «Passing an Interview".
- •Unit 4. Languages
- •4.1. Vocabulary
- •4.2. Exercises
- •Translate the following sentences from Russian into English
- •2. Translate the following quotations and comment upon them.
- •Unit 5. Advertising
- •5.1. Vocabulary
- •5.2. Exercises
- •Translate the following sentences from Russian into English
- •2. Translate the following quotations and comment upon them.
- •3. Role play «Creating Adds»
- •Unit 6. Business
- •6.1. Vocabulary
- •6.2. Exercises
- •Translate the following sentences from Russian into English
- •2. Translate the following quotations and comment upon them.
- •3. Role play «Negotiating a Bank Loan»
- •Unit 7. Design
- •7.1. Vocabulary
- •Industrialisation
- •7.2. Exercises
- •1. Translate the following sentences from Russian into English
- •2. Translate the following quotations and comment upon them.
- •Unit 8. Education
- •8.1. Vocabulary
- •In order to do smth.
- •8.2 Exercises
- •1. Translate the following sentences from Russian into English
- •2. Translate the following quotations and comment upon them.
- •3. Role Play. "a Talk in the Living-Room".
- •Unit 9. Engineering
- •9.1. Vocabulary
- •Unit 10. Trends
- •10.1. Vocabulary
- •Infant mortality
- •10.2. Exercises
- •1. Translate the following sentences from Russian into English
- •2. Translate the following quotations and comment upon them.
- •Unit 11. Arts and media
- •11.1. Vocabulary
- •11.2. Exercises
- •1. Translate the following sentences from Russian into English
- •2. Translate the following quotations and comment upon them.
- •3. Role play «Interviewing a Celebrity»
- •Unit 12. Crime
- •12.1. Vocabulary
- •12.2. Exercises
- •1. Translate the following sentences from Russian into English
- •2. Translate the following quotations and comment upon them.
- •3. Role play
Unit 10. Trends
10.1. Vocabulary
behavior, social behaviour
circles, social/ cultural/ professional/ economic circles
commissioned by
diagrams: a (line) graph, a table, a bar chart, a flow chart, a pie chart, a branch diagram,
epidemic
eventually
findings
Infant mortality
life expectancy, to live to 100,
look, to create a look
maven
must-have product, a must-have
outbreak of disease
outlet, a fast food outlet
pension, a state pension scheme, a private pension, to fund state pensions,
rate, at a constant/ ready rate, a crime/ unemployment rate
survey
trend, current/ old-fashioned trends, a trendsetter, to set the trend, the trend is likely to continue, an upward trend, to follow a trend, a trendy boutique
virus
to be overweight
to buy into smth.
to catch on
to die out
to do extreme sports
to drop, to decline, a decline, to be in decline, to fall, marked fall, to decrease
to find out about smth.
to gain control of smth./ smb.
to imitate smb./ smth.
to increase, to increase dramatically, an increase, a sudden increase
to influence, to have an influence over people, a strong influence on, influential, to be influenced by
to keep up with other people
to level off, to stabilise, to remain stable, to maintain the same level as
to make complaints/ to take actions
to overvalue / undervalue smth.
to park, a parking problem, a parking attendant, a parking permit
to pass on the knowledge to
to pick up on smth.
to raise concerns/ criticisms
to retire, the retirement age, to retire early,
to rise, a sharp rise in smth., to soar to (some figure), to grow, to go up
to slow down
to star smb., the film starring Audrey Hepburn. The film starred Brando.
to take over
twice as much as/ double that of
Adjectives
Dramatic, significant, steady, sharp, slow, gradual, slight, sudden, slight, thought-provoking, rapid
10.2. Exercises
1. Translate the following sentences from Russian into English
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Почему одни тренды распространяются (т.е. их все подхватывают), а другие – нет? Как люди узнают о трендах и что заставляет их покупать новинки (покупать то, что составляет тренд)? Мне нужно поспевать за остальными студентами нашей группы! Некоторые тренды распространяются очень быстро, пока не захватывают весь мир. Но в конце концов они постепенно убывают (замедляются) или внезапно отмирают.
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Фильмы и мода давно уже идут рука об руку. «Звезды» начинают тренды, влияют на моду и создают образы.
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Ожидаемая продолжительность жизни сильно возросла с 1950-х гг. Правительству придется серьезно задуматься над тем, как финансировать государственные пенсии для пожилых граждан. Некоторые из них предпочитают рано выйти на пенсию, чтобы наслаждаться путешествиями. А другие хотят продолжать работать.
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Данная столбиковая диаграмма показывает результаты исследования, осуществленного в начале 1970-х гг. Она показывает резкое увеличение цены нефти в 1973 году. После этого рынок оставался относительно стабильным, но цена постепенно возрастала, и к концу 1970-х гг. она уже увеличилась значительно.